The Hot Shoe Dance Company
The Hot Shoe Dance Company is a dance academy and performance company in Chennai, India.
While working on their digital media material I had the chance to create posters, social media posts, experiential events and content for their fitness programs as well. Learning in an artistic environment was Inspiring, exciting and challenging at the same time. The challenge was my lack of experience but over the years I have worked there, my confidence has increased with the support of my knowledge in the industry, like real-life experiences, software and methodologies. 
The company’s adaptation of Romeo and Juliet took the city by storm! Casting national celebrities like Varalaxmi Sharathkumar made the event the talk of the town. Creating posters for teasers and promoting them on all social media platforms help the company sell out all of their seats 3 weeks before the event.
Social Media Posts
Social Media Posts
The company also conducted multiple fitness classes and had multiple offers running every quarter. Their offers were focused on increasing their share of voice while spreading word of mouth.
